THE PERRY COMO SHOW, SPONSORED BY MAYBELLINE IN 1956.
This is from his Saturday night show in the late ’50s. “THE PERRY COMO SHOW,” which had several sponsors during the hour- including, Maybelline and Polaroid.
On September 15, 1956, the season premiere of The Perry Como Show was broadcast from NBC’s new color television studios at the New York Ziegfeld Theatre, making it one of the first weekly color TV shows. In addition to this season premiere as a color television show, there was also a royal visit from Prince Rainier of Monaco and his bride of six months, Grace Kelly.
Perry Como with Eddie Fisher – 1956, Perry Como and Eddie Fisher team up to sing “Maybe” in this 1956 clip.. Forty years later, Maybelline New York, would coin the phrase, “Maybe She’s Born With It, Maybe It’s Maybelline.
Read all about Maybelline’s television sponsorship, in the 1950’s, in my book, The Maybelline Story.
Maybe She’s Born With It
The next chapter of the Maybelline family story. Get a text the day it’s out.
Where it began: The Maybelline Story — Amazon · Ebook · Signed copy