The Maybelline Story
Room VII · The Archive

Everything ever published

All 1,354 published posts, spanning 17 calendar years, in one place — searchable and sortable by publication date or title.

Posts
1,354
Published
Complete archive
Rooms
Twelve
From the Study — Tom Lyle Williams’ innovations transformed Maybelline from a kitchen-based startup into a cosmetics giant.
From the Study — Tom Lyle Williams’ innovations transformed Maybelline from a kitchen-based startup into a cosmetics giant.
From the Library — Harald Rags Ragland, the top executive outside the Williams family.
From the Library — Harald Rags Ragland, the top executive outside the Williams family.
From the Garage — A 1934 Packard Convertible, redesigned and renamed Clenet.
From the Garage — A 1934 Packard Convertible, redesigned and renamed Clenet.

All published articles

Explore every room. Timeline order uses publication dates, not the dates of events in the stories.

1,354 published articles · 1,354 matching · Showing 241–270 · Page 9 of 46

  1. Maybelline’s three most popular products, Volum Express Mega Plush Mascara – Dream Bouncy…
  2. Victorian Era Gibson Girls” home-cooked their mascara from ashes
  3. Watch Bombshell: The Hedy Lamarr Story on American Masters podcast
  4. Maybelline Story Video produced by L’Oreal has a few discrepancies, but, gives a fun…
  5. It all began with the “eyes.” In the book, The Maybelline Story, by Sharrie Williams, she…
  6. Memorial Day Celebrating and honoring Maybelline family Men who served in the Armed Forces…
  7. The Maybelline Story gives the reader heroes to cheer for and bad guys to worry about.
  8. Vintage Hat Designers Lilly Dache’ and Marion Valle’ agree – EYE MAKE-UP IS AS NECESSARY TO…
  9. For over a century, “Maybelline” has been synonymous with Beautiful Eyes- But little is…
  10. MGM, Louie B. Mayer, and the Star Factory is very much part of The Maybelline Story
  11. In 1917 Tom Lyle Williams developed a new product for darkening and lengthening eyelashes…
  12. Sharrie Williams, great niece of Maybelline founder, Tom Lyle Williams and author of the…
  13. For 100 years, Maybelline has helped Women everywhere to find the power of transformation
  14. Maybelline undisputed giant during the Great Depression and still is
  15. Maybelline founder, Tom Lyle Williams, fondly remembered by his young nephew, Bob Haines…
  16. National Lash Day. Maybelline’s “The Falsies Push-Up Drama Mascara” gives me Fancy Lashes
  17. Forever Maybelline Sweethearts, The George and Helen Williams Huber Love Story
  18. A Match Made in Maybelline Heaven.
  19. Maybelline Company’s Vice President becomes Father of the Bride.
  20. Maybelline Love Story Week continues with the Bob and Jackie Haines sixty years + romance
  21. A Maybelline Family Valentine’s Day.
  22. A Maybelline Family Valentine, the Dick and Ann Williams Love Story
  23. Maybelline Family’s “Tale of Two Sisters” Happy Romance Week
  24. Celebrating Black History Month with Maybelline’s first Black Model, Je’Tuan M.
  25. 103 years after Mabel Williams mixed Vaseline and ash to create Maybelline mascara, Beauty…
  26. Maybelline’s marketing strategy in the early 20th Century was the key to their early success
  27. Original Maybelline family descendant, Donna Williams, passed away January 2nd.
  28. Flight Attendants carried Maybelline in their over-night bags in the 1960s
  29. Merry Christmas from Author, Sharrie Williams.
  30. @VintageNews Thomas Lyle Williams created the first Maybelline mascara using petroleum…

Adjoining rooms

Room I The Study Founder and brand history. How a kitchen-table lash remedy became an American empire — the anchor of the whole archive. Room III The Gallery Vintage advertising and packaging, hung as plates — every carton, card and full-page ad, shown at full resolution. Room IX The Garage Cars, automobiles, Packards, car shows, awards and exotic vehicles connected with the Williams family.

Stories New stories, by text.

© 2026 Sharrie Williams · All photographs from the Williams family archive