Maybelline features professional women in advertisements after 1945. Founder, Tom Lyle Williams honored the independent woman

1945 Maybelline Ad featuring, Evelyn and Her Magic Violin, ”The Hour of Charm.’‘ Evelyn Kaye Klein, collaborated with her husband in writing several songs, including ”Save the Last Dance for Me”

The Drifters, “Save the Last Dance for me” one of the best!


After World War ll, ended in 1945 Maybelline shifted from Movie Star Maybelline Ads the young women making their mark on society. Including, the Broadcaster, the Secretary the Entrepreneur and like Evelyn Kaye Klein, the highly talent musician. Tom Lyle Williams was a Genius at targeting the next big market and kept a step ahead of his competition. No wonder he was known as the King of Advertising.