Maybelline Family welcomes a baby girl in 1927.

and this is what a Maybelline ad looked like.

Mabel and Chet with their first Baby, Shirley Anne Hewes,

But, the best part of 1927 was the birth of Mabel and Chet’s, first baby girl, Shirley Anne. She entered the world when big changes were taking place in America, including, Charles Lindbergh, solo non-stop flight to Paris -The Film industry going from Silent Films, to Talkies – and her uncle, Tom Lyle Williams, driving to California, for the first time and considering, making Hollywood his home. 


But, the most exciting change would happen, when her daddy finally accepted Tom Lyle’s offer, to work for the Maybelline Co. Until then, However, Baby Shirley, would just have to settle for being the apple of her daddy’s eye and her mother’s little darling.

May 20–May 21 – Charles Lindbergh makes the first solo nonstop transatlantic flight, from New York City to Paris in his single-seat, single-engine monoplane, the Spirit of St. Louis

October 6 – The Jazz Singer with Al Jolson, opened in the United States and become a huge success, although it would be a while before silent films were completely gone.


Read more about Chet and Mabel, and Chet’s contribution to The Maybelline Company in,
The Maybelline Story and the Spirited Family Dynasty Behind It.