White Eyeliner a fashion trend by Maybelline New York was introduced in the 1960s
Maybelline New York: Trends To Try
ONLY 1 IN PACK Maybelline Eyestudio Lasting Drama Waterproof Gel Pencil, 606 Cashmere White
from Maybeline New York
Ancient Egyptian women and men
wearing kohl eyeliner, from the tomb of
Nakht in Thebes (15th century BC) .https://en.wikipedia.org/wiki/Eye_liner
My cousin Linda Hughes, Maybelline’s namesake, Mabel Williams, granddaughter, and I were discussing the origins of Maybelline Eyeliner. She did a little research and it turns out our great uncle, Tom Lyle Williams, founder of the Maybelline Company was on top of the trends even in the 1920s, when the discovery of, Tutankhamun‘s tomb introduced the use of eyeliner to the Western world. Maybelline was the first to package it and the love for colored eyeliner continued to grow since Maybelline’s birth in 1915.
By the 1960s, an era associated with many changes
in women’s fashion, young girls felt freer to apply
makeup more liberally. Twiggy once said the secret to
her exaggerated eyelashes was the Maybelline mascara
that had bits of hair in it, thickening and lengthening
her famous lashes.
I’m going to try the white pencil on my eyes
and see what I think
Coming soon · Next from Sharrie Williams
Maybe She’s Born With It
The next chapter of the Maybelline family story. Get a text the day it’s out.
Where it began: The Maybelline Story — Amazon · Ebook · Signed copy