The Maybelline Story

Glamour during the Golden Age of Hollywood.

By Sharrie Williams · Written January 2012 · 1 min read

Maybelline was synonymous with Hollywood Glamour in the 1930s.

Glamour during the Golden Age of Hollywood.
Before and After Maybelline ad, with Paulette Goddard.
Glamour during the Golden Age of Hollywood.
Carole Lombard, one of Tom Lyle’s favorites.
Glamour during the Golden Age of Hollywood.
Betty Grable, Maybelline Star.
Glamour during the Golden Age of Hollywood.
Paulette Goddard, a personal friend of T L Williams.


Glamour during the Golden Age of Hollywood.
Gloria Swanson, a Maybelline model from the 1920s.


Glamour during the Golden Age of Hollywood.
Jean Harlow, another Maybelline model, Tom Llye, helped groom.
Glamour during the Golden Age of Hollywood.
Marion Valle’ brought fashion and Maybelline together.


Glamour during the Golden Age of Hollywood.
Maybelline box, in the 1930s.


Glamour during the Golden Age of Hollywood.
Black and white Maybelline ads, appeared in all the Hollywood gossip magazines.


Glamour during the Golden Age of Hollywood.
Typical Maybelline ad found in Photoplay.
Glamour during the Golden Age of Hollywood.
Tom Lyle Williams, with his son Tom Lyle Jr in 1934.





Read all about the Golden Age of Hollywood in The Maybelline Story and the Spirited Family Dynasty Behind It.

Coming soon · Next from Sharrie Williams

Maybe She’s Born With It

The next chapter of the Maybelline family story. Get a text the day it’s out.

Where it began: The Maybelline Story — Amazon · Ebook · Signed copy